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The merits of article writing are clear - Bing and other search engines encourage and will always trust the creation of new, useful, original content. This is why Google look favorably upon these and any backlinks generated this way.
Duplicating and syndicating articles works like a charm because there is a kindly attitude from the search engines and Google in particular, towards links built via content writing. Therefore, thousands and thousands of people have been successfully using article marketing for years to improve their positions in search engines for the required keywords.
Unfortunately submitting articles has some serious negatives. For instance, when people republish your article they can easily delete each linking from article
This is a real problem. After you have posted your article to one of the major article directory sites - you forfeit control over your work. Sorry to say, today some dishonest people are using different automatic tools to "harvest" these directories for content and republish its articles on their sites as their own.
The problem is that ever increasing numbers of people began to grab your writing from article directories and instantly delete your back links from the resource box. Sometimes they steal just a tiny portion of your content (first paragraph of your article, for instance) and give a link back to the article directory. This is great for them, but not for you!
Thankfully, there are free article submission and back linking tools where you can rest assured that the pages where your material is republished will remain with your backlinks. There are also other duplicate content problems
You will find, when a similar article is published again and again Google or Yahoo quickly "recognizes" this is a duplicate article and "sees" that a big portion of your backlinks is built from duplicate content pages. This is not too damaging and Google will only punish you for doing that. However, Google has introduced "Caffeine" recently and seriously lowers the SEO value of back-links built from duplicate content pages.
With the right article syndication and back linking software you will have all the equipment needed to make each of your articles different. If the article is republished on 20, 40, 100 or even more blogs, it will be unique. With the help of standard procedures you will create tens or even 100s of compact and understandable versions of article including the title, summary and body.
It is all in your hands If you decide to spend the time and use the various tools provided, then each of the articles rewritten will be unique for Bing, Yahoo, Google and other search engines. This will automatically increase the value of your back-links and improve your web-site ranking..
The best part to keep in mind is that you can explore the advantages of back linking and article submission for free and take your article marketing to a new level.
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